Boots Speedo Suncream add

[CalifFitnessSwimmer]

Immaterial Speedo - Pun Intended

This is a health driven message about protecting your skin from dangerous rays that cause high rates of lethal melanoma in Australia.

Even US teenaged girls are being warned about using tanning salons to get ready for bikini wearing season.

Melanoma is rising at an alarming rate - some women are starting to getit in their 20's. Melanoma used to be almost unheard of unless you were an "old salt type" like a fisherman who had been exposed to a lifetime of reflected rays from the ocean.

No one listens to these messages about melanoma until someone you know gets a diagnosis.

[Byron]

I had read about the ever-increasing rates of melanoma in Oz and must say it came as a bit of a shock in contrast to perceptions of a country where all those active and healthy people were enjoying family life and their sports in the outdoors along miles of beatiful beaches and under a cloudless sky
(something not discouraged by Australia Tourism).


Btw, as it was from Boots I didn't know it was an Aussie ad.