what we like
The psychology of advertising is an enduring enigma - those involved always hope they have hit their target audience well but can never be entirely sure in predicting those fickle purchasers out there.
I for one would usually be attracted by a well loaded speedo but this one, as shown on this occasion, actually turns me OFF - so they haven't succeeded this time for me , as solarguy aptly describes.
I guess sellers must just keep in mind the wise words of Abraham Lincoln.
(I'm sure he unwittingly spoke for speedolovers)
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