There is no "once and for all" in fashion. People change as do their attitudes and influences.
Only serious swimmers wear jammers, less serious swimmers will wear shorts of various lengths, square cuts or even speedos. Some jammer wearers use speedos under their jammers for extra support and would have little difficulty in wearing just their speedos as they are familiar with them.
As shorts get shorter then more guys will go for square cuts, possibly low cut and with vivid texts and graphics. They will be similar to the underwear currently in fashion.
The Chinese have now saturated the World with board shorts, every closet is full of them, in order to keep their workers going they must change the fashion so all those board shorts will look so ridiculous that no one can wear them. The only option seems to be shorter shorts and men's bikinis for the beach, for those that are young, slim and good looking. Of course a lot of Chinese fit that category.
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