For those who can bear it, a video* of trunk-testing:
http://www.itv.com/thismorning/style...trunk-testing/
Jake here assists in presenting as the guy in black shirt and white jeans.
The first tester is an Italian guy wearing the first version of Team GB 2012 Olympic swim brief (confused ? - well, that's how tv fills morning air-time)
*please be patient with two ads. at start